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Ultimate Competitive Advantage: Secrets of Continuosly Developing a More Profitable Business Model: Secrets of Continually Developing a More ... by B. Th. Golisano and Robert B. Knutson - Hardcover

Mitchell, Donald; Coles, Carol

 
9781576751671: Ultimate Competitive Advantage: Secrets of Continuosly Developing a More Profitable Business Model: Secrets of Continually Developing a More ... by B. Th. Golisano and Robert B. Knutson
Hardcover
ISBN 10: 1576751678 ISBN 13: 9781576751671
Verlag: McGraw-Hill Education Ltd, 2003

Inhaltsangabe

Authors Donald Mitchell and Carol Coles conducted a ten-year study of companies that had grown the fastest over a three-year period. Their research reveals that while unsuccessful companies doggedly apply outdated business models, the successful ones improve their models every two to four years.

The Ultimate Competitive Advantage provides a straightforward, systematic method any company can use to review and improve its business model and each of its key components: pricing, costs of doing business, and benefits added. Dozens of concrete examples from companies of all sizes and types are provided.

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Verlag
McGraw-Hill Education Ltd
Erscheinungsdatum
2003
Sprache
Englisch
ISBN 10 
1576751678
ISBN 13 
9781576751671
Einband
Gebundene Ausgabe
Anzahl der Seiten
300
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Verantwortliche Person
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