Profit Building: Cutting Costs Without Cutting People (AGENCY/DISTRIBUTED) - Hardcover

Presenting more than one hundred innovative cost-reduction strategies, a senior business executive explains how corporations can increase their revenues by using the Profit Building Process to inspire the workforce to stimulate creative thinking and motivate teamwork, without the shortsighted, ultimately dangerous solution of layoffs. 25,000 first printing. $25,000 ad/promo.

Perry J. Ludy is a senior executive with more than 25 years experience with leading corporations and entrepreneurial companies. His consulting firm, LUDYCO, International specializes in helping domestic and international organizations develop creative approaches to building profits and managing innovation. Ludy also speaks, conducts seminars, provides corporate training, and consults on mergers and acquisitions. He has worked for leading US companies including PepsiCo, Inc., Procter & Gamble, and Imperial Corporation of America.