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Typographic Systems of Design: Frameworks for Type Beyond the Grid (Graphic Design Book on Typography Layouts and Fundamentals) - Softcover

Elam, Kimberly

 
9781568986876: Typographic Systems of Design: Frameworks for Type Beyond the Grid (Graphic Design Book on Typography Layouts and Fundamentals)
Softcover
ISBN 10: 1568986874 ISBN 13: 9781568986876
Verlag: Princeton Architectural Press, 2007

Inhaltsangabe

Typographic organization has always been a complex system in that there are so many elements at play, such as hierarchy, order of reading, legibility, and contrast. In Typographic Systems, Kim Elam, author of our bestselling books, Geometry of Design and Grid Systems, explores eight major structural frameworks beyond the gridincluding random, radial, modular, and bilateralsystems. By taking the reader through exercises, student work, and professional examples, Elam offers a broad range of design solutions.

Once essential visual organization systems are understood the designer can fluidly organize words or images within a structure, combination of structures, or a variation of a structure. With clarity and substance, each systemfrom the structured axis to the nonhierarchical radial arrayis explained and explored so that the reader comes away with a better understanding of these intricate complex arrangements. Typographic Systems is the seventh title in our bestselling Design Briefs series, which has sold more than 100,000 copies worldwide.

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Über die Autorin bzw. den Autor

Kimberly Elam is chairperson of the Graphic and Interactive Communication Department at the Ringling School of Art and Design in Sarasota, Florida. Her books Geometry of Design and Grid Systems have become standard reference works for students and practicing designers.

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Verlag
Princeton Architectural Press
Erscheinungsdatum
2007
Sprache
Englisch
ISBN 10 
1568986874
ISBN 13 
9781568986876
Einband
Taschenbuch
Anzahl der Seiten
160
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
WordUnited GmbH
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