This text examines the organizational aspects of vegetarianism from a social science perspective. It tries to explain why the strategies to promote vegetarianism as a movement rather than a personal food choice have not successfully attracted people to adopt a vegetarian identity.
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The strategies and beliefs of vegetarian groupsAbout the Author:
Donna Maurer is a long-time vegetarian and freelance academic editor who also teaches online for the University of Maryland University College, where she is Adjunct Associate Professor of Sociology. She has co-edited three books on food and body weight issues (with Jeffery Sobal), including Eating Agendas: Food and Nutrition as Social Problems. She also serves on the Board of Directors of the Association for the Study of Food and Society.
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