Direct Mail Marketing Design (Motif Design) - Hardcover

Inhaltsangabe

The fifth title in this series, this book showcases some of the best and most current designs in the direct mail industry. It is organized into three categories: promotion of products and services; fund raising; recruiting for non-profit causes and self promotion. The book showcases combinations of materials, clever folding techniques, die-cuts, etc. The collection shows how objects of all types have come to replace the more traditional approaches to design.

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