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Merchandise Planning Workbook: Studio Access Card - Softcover

LaFleur, Rosetta

 
9781563677496: Merchandise Planning Workbook: Studio Access Card

Inhaltsangabe

The recipe for profitability is presented in Merchandise Planning Workbook. Focusing on the development of a six-month merchandise plan, the text explains how to use Excel 2007 as a tool to project sales, manage inventory, calculate the amount of merchandise to purchase, and adjust the price throughout the selling season. Application Exercises throughout the chapters familiarize students with each aspect of the plan, provide practice in inputting formulas and data, and demonstrate the impact of changing variables. Seven end-of-chapter assignments, when completed in sequence, produce a merchandise plan for a selling season. By mastering this important aspect of merchandising math, students can develop a marketable competency to help launch their careers in retailing.

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Über die Autorin bzw. den Autor

Rosetta LaFleur is an associate professor at the University of Delaware.

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