The Creativity Challenge: Management of Innovation and Technology (Monographs in Organizational Behavior & Industrial Relations) - Hardcover

Ginn, Martin Edmund

 
9781559389440: The Creativity Challenge: Management of Innovation and Technology (Monographs in Organizational Behavior & Industrial Relations)

Inhaltsangabe

This volume examines issues relating to creativity management, focusing on strategic management, competitiveness and committment to innovation, research and development, product development, and cultural impact in the international arena.

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