Managing for Value: A Guide to Value-Based Strategic Management - Hardcover

Inhaltsangabe

Written for the non-financial line and staff executive, this text provides a broad overview of the concepts and techniques for maximizing shareholder wealth, called value-based strategic management (VSM). The author describes and evaluates the most popular value-based approaches for the creation of shareholder value. Besides compiling the latest concepts of value-based strategic management, the book encourages managers to adopt a dual approach to strategic thinking. Under VSM, strategic analysis emphasizes the importance of companies being competitive in both product and capital markets.

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