Crisis Management: A Diagnostic Guide for Improving Your Organization's Crisis Performance (The Jossey-Bass management series) - Softcover

Reseña del editor

Drawing on a survey of Fortune 1,000 companies as well as interviews with over 500 managers with crisis management experience, this book gives managers--at all levels and in every department--the practical, hands-on tools they need to determine where their organization is vulnerable and where they are prepared, who will be affected, and what strategies will work best for managing a crisis when it occurs.