Primal Storytelling: Marketing for Humans - Softcover

Butler, Anthony L.

 
9781544534268: Primal Storytelling: Marketing for Humans
Softcover
ISBN 10: 1544534264 ISBN 13: 9781544534268
Verlag: Lioncrest Publishing, 2022

Inhaltsangabe

“I woke up to my mother’s screams”

These are the first words of Anthony Butler’s Primal Storytelling. From a fire in Montana to the streets of Fallujah, Iraq, to the war for attention among 1.5 billion websites globally, Butler proves time and again that stories are the most effective way to capture human attention.

Two years into running his own digital agency, Butler was stunned when a new client left. The work was good, they said, but the results weren’t consistent. So Butler set out to fix it—to design a reliable digital marketing system that would always come out ahead.

The result is a cutting-edge approach that combines evolutionary psychology with age-old story techniques to create high-performing digital content that cuts through the noise. Whether you’re competing for local foot traffic or global downloads, Primal Storytelling will help you forge authentic connections with your audience, improve your brand performance in social media and SEO, and supercharge your content results.

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Über die Autorin bzw. den Autor

Anthony Butler is the founder of the digital marketing agency Can-Do Ideas and the creator of the Primal Storytelling content system. A highly regarded expert in brand storytelling and digital marketing, Anthony graduated from the United States Military Academy at West Point and the US Army Ranger School. He is a combat veteran and commanded an infantry company in Iraq during the invasion of Baghdad. He is also a Brazilian Jiu-Jitsu blackbelt and currently resides in Montana with his wife and two sons.

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Verlag
Lioncrest Publishing
Erscheinungsdatum
2022
Sprache
Englisch
ISBN 10 
1544534264
ISBN 13 
9781544534268
Einband
Taschenbuch
Anzahl der Seiten
232
Kontakt zum Hersteller
Manufactured by Amazon on behalf of the author
https://www.amazon.de/hz/contact-us

c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy
Luxembourg
L-1855
Luxemburg

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