Product-Led SEO: The Why Behind Building Your Organic Growth Strategy - Hardcover

Schwartz, Eli

 
9781544519579: Product-Led SEO: The Why Behind Building Your Organic Growth Strategy
Hardcover
ISBN 10: 1544519575 ISBN 13: 9781544519579
Verlag: Houndstooth Press, 2021

Inhaltsangabe

Nothing can take your business to the next level like great search engine optimization (SEO). Unfortunately, it's not always easy to know what will successfully drive traffic, leads, and sales. If you want to stand out from your competition, your SEO needs a distinctive blend of creativity and logic. 


Maybe you're a marketing manager or executive who is responsible for SEO growth but do not fully understand how it works. Or maybe you are a seasoned SEO pro looking to optimize further. Either way, this book is your behind-the-scenes guide to online visibility. 


When it comes to SEO, success often depends not on what you do but on how you do it. That is why Product-Led SEO digs deep into the logic and theory of SEO instead of offering step-by-step guidelines and techniques. You will learn to develop your own best practices and see where most SEO strategies go astray. If your main goal is driving traffic, you are leaving sales on the table.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Eli Schwartz is an SEO expert and consultant with more than a decade of experience working for leading B2B and B2C companies. Eli's strategies have generated millions of dollars in revenue for some of the internet's top websites. He has helped clients like Shutterstock, WordPress, Blue Nile, Quora, and Zendesk execute highly successful global SEO strategies. As head of SurveyMonkey's SEO team, Eli oversaw the company's global operations, helped launch the first Asia-Pacific office, and grew the company's organic search from just 1 percent of revenue to a key driver of global revenue. Eli's work has been featured by TechCrunch, Entrepreneur.com, and Y Combinator, and he has given talks at business schools and keynoted conferences around the world.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Houndstooth Press
Erscheinungsdatum
2021
Sprache
Englisch
ISBN 10 
1544519575
ISBN 13 
9781544519579
Einband
Tapa dura
Anzahl der Seiten
262
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar

Weitere beliebte Ausgaben desselben Titels

9781544519562: Product-Led SEO: The Why Behind Building Your Organic Growth Strategy

Vorgestellte Ausgabe

ISBN 10:  1544519567 ISBN 13:  9781544519562
Verlag: Houndstooth Press, 2021
Softcover