The Email Prospecting Playbook:: How to Quickly and Predictably Reawaken Dead Leads, Generate New Client Opportunities and Convert Not-Yet-Ready Prospects Into Freelance Writing Clients - Softcover

Inhaltsangabe

If you’re an established writer or copywriter and you’re looking for a better, smarter way to land great clients consistently, this book will show you a proven, step-by-step system for getting results fast. You’ll discover: • How to find and tap the “low-hanging fruit” that yields work quickly... while you build a healthy pipeline of hot prospects for the long run. • The real objective of every prospecting email. Change your approach and watch your results skyrocket! • The “SPEAR” formula that compels prospects to reply to your emails. • The types of prospects that will spend 47% more. Who they are and how to increase the likelihood they’ll hire you. • A new way to think about subject lines... and how to write subject lines that get emails opened and generate positive response. • The two best email approaches to use when emailing cold prospects. Not only are they powerful, but you can “copy and paste” most of your text from one prospect to the next. (Huge time saver!) • A real action plan you can follow. You’ll learn EXACTLY where to start your efforts (and why). Where to go from there. And how to turn this activity into a near-automatic routine. • More than a dozen proven outreach ideas you can copy word for word. • 16 hard-hitting email scripts you can model. • 5 powerful email “flavors” to land work quickly. And many more battle-tested tactics that are working right now, using nothing but simple prospecting emails.

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