This engaging how-to guide brings you the cornerstones of photography delivered in the entertaining lighthearted voice of international photographer and photo-coach Rinat Halon. In this book you will learn how to photograph and get better photographs using any camera - EVEN YOUR SMARTPHONE. Through easy to follow examples you will learn how to see and control light, use presets correctly, why composition matters, as well as the importance of aperture, shutter speed and ISO in creating better photographs - and much, much more.
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Rinat Halon’s professional career started at 16 when she became a child actress-singer on a hit Israeli television show. At 18 she joined the Israeli military and served for 2 years after passing the competitive auditions to serve in the USO branch as an entertainer. She graduated from The Ohio State University with a personalized honors degree (BS) in Photography & Visual Merchandising. For her degree she researched and wrote a thesis about the influence of photography on purchasing behavior. Her photography career spans the globe. She has photographed portraits of high-ranking government officials & celebrities, weddings, culinary, high fashion, jewelry, architecture and more. Her photographs have appeared in magazines and exhibits internationally. Five of her photographs were chosen to be part of the permanent collection of the Israeli congress. Today she is a Photo Marketing Strategist, primarily helping small businesses bring their message to market using branded photographs – her own innovative concept and creative process (The Marketing Mastery System) she created based on her experience as the Walt Disney Imagineers in-house Photographer & Visual Communication Specialist. She still enjoys photographing weddings as well as studio portraits. She also teaches photography at the Rollins College Center for Lifelong Learning.
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