Written by a team of leading figures in the field, this book is considered to be the authoritative resource on advertising law and the myriad rules controlling the advertising industry. Now extensively updated to reflect new media, marketing and advertising channels and changes in UK consumer law.
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Oliver Bray is Senior Partner at Reynolds Porter Chamberlain LLP (RPC) and a renowned specialist in advertising and marketing law, having worked with agencies and major brand owners all his career, including those in retail, publishing, technology, and media. He is an editorial board member of Digital Business Lawyer and Entertainment Law Review.
Giles Crown is Partner at Taylor Wessing specialising in intellectual property, media,
data privacy, reputation management, regulatory and dispute work. He represents a
wide range of clients, with a particular focus on the creative, media and tech sectors, major advertisers and brands. He is an accredited mediator, and is Independent Vice-Chair of the Internet Watch Foundation (IWF).
Rupert Earle is Partner and Head of Media Litigation at Bates Wells. He has specialised
in media, public/regulatory, advertising, and consumer law issues, both in and out of
court, for 30 years. He is a trustee of the History of Advertising Trust.
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Buch. Zustand: Neu. Neuware - Covers all aspects of the law as it affects advertising, from European legislation and copyright law to libel and obscenity laws. It clearly explains the laws, statutes and self-regulatory codes that govern advertising and there are sections given to the specific issues affecting television, radio and cinema. Artikel-Nr. 9781526515414
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