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Clean Meat: How Growing Meat Without Animals Will Revolutionize Dinner and the World - Softcover

Shapiro, Paul

 
9781501189098: Clean Meat: How Growing Meat Without Animals Will Revolutionize Dinner and the World

Inhaltsangabe

“Clean meat could be a huge win for animal welfare, human health, and the planet...read Paul Shapiro’s compelling and optimistic book.” —Eric Schmidt, former CEO of Google

Investors, entrepreneurs, and scientists are racing to build the world’s first slaughter-free meat industry. Fortunes, the future of food, and the lives of billions of animals ride on who wins.

When Paul Shapiro took his first bite of clean meat in 2014, more humans had been to space than had eaten meat grown outside an animal. Today, it’s approved for sale in the United States.

With a foreword by Sapiens author Yuval Noah Harari, this Washington Post bestseller takes you inside the labs, startups, and boardrooms where the race for clean meat—also known as cultivated or lab-grown meat—began.

Inside, you’ll discover:

  • Why Google’s cofounder bankrolled the world’s first lab-grown burger
  • How a single cell from a cow could feed an entire village
  • The companies brewing real animal proteins with no animals at all
  • The visionaries, investors, and skeptics fighting over what ends up on your plate

Whether you eat meat, eat plants, or just want to know what’s coming to dinner, Clean Meat gives you a front-row seat to the next great food revolution.

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Über die Autorin bzw. den Autor

When Paul Shapiro took his first bite of clean meat in 2014, more humans had gone into space than had eaten real meat grown outside an animal. In addition to being among the world’s first clean meat consumers, Paul is a four-time TEDx speaker, the co-host of the Business for Good Podcast, the CEO of The Better Meat Co., and longtime leader in food sustainability. He’s published hundreds of articles in publications ranging from daily newspapers to academic journals. Paul lives in Sacramento, California with his wife Toni Okamoto, author and founder of Plant-Based on a Budget. His first book, Clean Meat, is a Washington Post bestseller, and has been translated into numerous other languages. You can read more about Paul’s work and contact him at Paul-Shapiro.com.

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