Verwandte Artikel zu How To Market A Book
Reseña del editor
The first job of an author is, of course, to write great books, but these days, their second job is to market them. ** Updated Second Edition, September 2014 ** Marketing isn't a skill that most authors have naturally, and there is little formal training. But when your book hits the shelves, and the sales don't start rolling in, there's only two things an author can do. Keep writing more books and ... Get to grips with marketing. This book is for authors who want to sell more books, but it's also for those writers who want to think more like an entrepreneur. It's for traditionally published authors who want to take control of their future, and for self-published authors who want to jump-start a career. There are some short-term tactics for those who want to kick up immediate sales, but the focus of the book is more about instilling values and marketing principles that will help your long-term career as a writer. It's also about going beyond just the book, because the methods in this guide can take you from being an author into professional speaking, making money from other products and creating opportunities that you can't even imagine yet. There are no rules in this game, but learning this kind of authentic marketing has certainly changed my life, so read on and I'll share everything I know with you. How To Market A Book covers an extensive range of marketing principles, strategies and tactics: Part 1: Marketing Principles - including myths, how to balance your time, co-opetition and generosity Part 2: Prerequisites for Success - including an understanding of yourself and your target market, professional editing and cover design, your book page on the retailer websites, pricing and the use of free Part 3: No Platform Needed - Short-term Marketing - including how to get book reviews, paid advertising, using traditional media and tips for TV, radio and press releases Part 4: The Author Platform - Long-term Marketing - including the reasons why a platform is a good thing, author branding, your author website, list-building and email marketing, content marketing and blogging, audio and podcasting, video and book trailers, social networking, professional speaking, and becoming an author-entrepreneur. Part 5: Launching Your Book - including how launching has changed, soft launch, launch spikes, post launch and relaunches as well as lessons learned from some major book launches. Plus/ tips for when you get overwhelmed and plenty more links to further resources.
Biografía del autor
Joanna Penn is a New York Times and USA Today bestselling thriller author under the name, J.F.Penn. Her website, TheCreativePenn.com is regularly voted one of the top sites for authors and self-publishers and she was voted as one of the Guardian UK Top 100 creative professionals 2013. Her books have sold over 300,000 copies in 58 countries.
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
- VerlagCreateSpace Independent Publishing Platform
- Erscheinungsdatum2013
- ISBN 10 1490590919
- ISBN 13 9781490590912
- EinbandTapa blanda
- Auflage1
- Anzahl der Seiten266
Gebraucht kaufen
Zustand: BefriedigendMost items will be dispatched the... Mehr zu diesem Angebot erfahren
EUR 1,13
Versand:
EUR 9,54
Von Vereinigtes Königreich nach USA
Beste Suchergebnisse beim ZVAB
Foto des Verkäufers
How To Market A Book
Verlag:
CreateSpace Independent Publishing Platform, 2013
ISBN 10: 1490590919
ISBN 13: 9781490590912
Gebraucht
Softcover
Anbieter: WeBuyBooks 2, Rossendale, LANCS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Ex library copy with usual stamps & stickers. Artikel-Nr. wbs2569865607
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
How To Market A Book
Verlag:
CreateSpace Independent Publishing Platform 09/08/2013, 2013
ISBN 10: 1490590919
ISBN 13: 9781490590912
Gebraucht
Softcover
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Artikel-Nr. 7719-9781490590912
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
How To Market A Book
Verlag:
Createspace Independent Publishing Platform, 2013
ISBN 10: 1490590919
ISBN 13: 9781490590912
Gebraucht
Paperback
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR008164630
Anzahl: 3 verfügbar