The Management of Innovation: Managing and Creating Technology Capital - Hardcover

Galasso, Alberto

 
9781487553562: The Management of Innovation: Managing and Creating Technology Capital
Hardcover
ISBN 10: 1487553560 ISBN 13: 9781487553562
Verlag: University of Toronto Press, 2024

Inhaltsangabe

Despite the importance of innovation for the growth of firms, industries, and the national economy, the strategic tools available to effectively manage and create new technologies are often neglected by entrepreneurs and corporate managers. The Management of Innovation examines how firms can leverage and create technology capital.

Over the past two decades, economists and management scholars have developed several new insights into how large companies and startups can be more innovative. Many of these research findings have not yet reached management practice. Alberto Galasso aims to address this issue by providing an accessible overview of the innovation literature and a discussion of the latest research findings.

The analysis considers the two key stages of the innovation process: technology management and technology creation. Each stage involves complex managerial decisions related to resource allocation and the assessment of relevant costs and benefits. This book examines the most frequent trade-offs that shape the innovation process across these two stages. It also provides an introduction to intellectual property and patent analytics. The Management of Innovation provides MBA students and practitioners with tools and insights to innovate successfully.

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Über die Autorin bzw. den Autor

Alberto Galasso is a professor of strategic management at the Rotman School of Management of the University of Toronto.

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Verlag
University of Toronto Press
Erscheinungsdatum
2024
Sprache
Englisch
ISBN 10 
1487553560
ISBN 13 
9781487553562
Einband
Gebundene Ausgabe
Anzahl der Seiten
208
Kontakt zum Hersteller
Mare Nostrum Group B.V.
gpsr@mare-nostrum.co.uk

Doelen 72
Breda
4831 GR
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