Wine fluency is critical for a wide variety of professionals and represents an important area of executive refinement. This is not simply an interesting culinary topic. Knowing the essentials is a matter of critical business etiquette. Failing to have such knowledge can also leave you vulnerable to certain etiquette mistakes in various professional contexts.
The good news is that the learning experience can be easy and fun, and there is no need to descend into wine snobbery along the way. Use this book and the FREE VIDEO SUPPLEMENTS to ensure you know the essentials.
- Facts you should know about certain wine regions
- Key characteristics of various grapes and wines
- How to confidently pair wine with food
- Discussion of iconic wines that you should recognize
- Review of wine etiquette essentials
FREE VIDEO SUPPLEMENTS: As you read through this book you will be directed to www.executivewineeducation.com where you will find free supplemental videos and other materials to accompany your reading and enhance your learning experience.
This book, and the related free videos, represents the wine course they should have taught you in business school!
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R. Sean Cochran is the founder of Executive Wine Education (www.executivewineeducation.com), a group specialized in coaching for executives seeking to achieve a higher level of wine fluency. Sean is a also a Managing Director and sales division leader in a global financial institution. He has served as a sales, advisory, and business coach to many of the world's top investment professionals in North America, Asia, and Australia. Sean holds an MBA in Finance and Economics from Columbia Business School and a BA in Philosophy from Arizona State University. He is also a Certified Financial Planner (CFP®) and a Certified Specialist of Wine (CSW) with the Society of Wine Educators. Sean currently resides in Sydney, Australia with his wife Angela and daughters, Madison and Olivia.
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