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Inhaltsangabe
Fully updated with inspiring new imagery, the second edition of Fashion Buying explores what this key industry role entails in terms of the activities, processes and people involved, all from the perspective of the fashion buyer
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Über die Autorinnen und Autoren
David Shaw worked in fashion buying for over 20 years for some of the UK's most famous high street fashion retailers. He is now an academic, consultant trainer and writer on fashion retailing and marketing. David has lectured at the London College of Fashion, Nottingham Trent University, Middlesex University, University of Surrey, Northumbria University and The Institute Marangoni in the UK, as well as the Dublin Institute of Technology and Macquarie University, Sydney. He has previously published four titles on fashion buying, marketing and management for Routledge, Macmillan and Springer-Verlag.
DAVID SHAW is one of the UK's leading fashion marketing & retailing academics and writers, working freelance with many international universities including the Institute Marangoni and The Dublin Institute of Technology.
Dimitri Koumbis is a lecturer at LIM College in New York City. He has over 15 years of retail experience as a practitioner and educator, working in creative marketing and design management for fast fashion brands such as Urban Outfitters and Gap, Inc. Additionally, Dimitri is a retail consultant and strategist for emerging and SME brands.
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Fashion Buying: From Trend Forecasting to Shop Floor (Basics Fashion Management)
Anbieter: Books From California, Simi Valley, CA, USA
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paperback. Zustand: Very Good. Artikel-Nr. mon0003838690
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Fashion Buying: From Trend Forecasting to Shop Floor (Basics Fashion Management)
Verlag:
Bloomsbury Visual Arts (edition 2), 2017
ISBN 10: 1474252923
ISBN 13: 9781474252928
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Paperback
Anbieter: BooksRun, Philadelphia, PA, USA
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Paperback. Zustand: Good. 2. It's a preowned item in good condition and includes all the pages. It may have some general signs of wear and tear, such as markings, highlighting, slight damage to the cover, minimal wear to the binding, etc., but they will not affect the overall reading experience. Artikel-Nr. 1474252923-11-1
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Fashion Buying: From Trend Forecasting to Shop Floor (Basics Fashion Management)
Verlag:
Bloomsbury Visual Arts (UK), 2017
ISBN 10: 1474252923
ISBN 13: 9781474252928
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Softcover
Anbieter: WeBuyBooks, Rossendale, LANCS, Vereinigtes Königreich
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Zustand: Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. wbs4675031294
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Fashion Buying : From Trend Forecasting to Shop Floor
Verlag:
Bloomsbury Academic & Professional, 2017
ISBN 10: 1474252923
ISBN 13: 9781474252928
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Softcover
Anbieter: Better World Books, Mishawaka, IN, USA
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Zustand: Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects. Artikel-Nr. 13922808-6
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Fashion Buying: From Trend Forecasting to Shop Floor (Basics Fashion Management)
Verlag:
Bloomsbury Publishing PLC, United Kingdom, London, 2017
ISBN 10: 1474252923
ISBN 13: 9781474252928
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Paperback
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
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Paperback. Zustand: Very Good. Containing fully updated and beautifully illustrated need-to-know info, this revised second edition of the bestselling textbook on fashion buying contains everything today's fashion management student needs to give them a clear head-start in this lucrative but highly competitive industry. Fashion Buying uniquely looks at what fashion buying entails in terms of the activities, processes and people involved - from the perspective of the fashion buyer. The book breaks down the five key areas of buying activity for those wishing to pursue a career in the industry, crucially exploring the role of the fashion buyer, sources of buying inspiration, sourcing and communication, merchandise planning and trends in fashion buying. Featuring completely revised content on retail typology (including need-to-know info on demographics, price points and markets), and selecting and buying garments (line sheets, purchase orders and lookbooks), Fashion Buying now includes valuable new sections on customer profiling, merchandise pricing (mark-ups, markdowns and how pricing is calculated for profit), and trends. Also included in this practical handbook are insightful interviews with both established and emergent fashion creatives. Business case studies put the contents of each chapter into professional context and provide insider perspective; while industry-focused exercises and activities enable readers to practise applying their new skills and so gain a competitive advantage in both their studies and buying careers. Written by industry experts, Fashion Buying is an invaluable go-to resource and leading textbook for fashion design, marketing, buying and merchandising students. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR009446199
Anzahl: 4 verfügbar
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Fashion Buying : From Trend Forecasting to Shop Floor
Verlag:
Bloomsbury Academic & Professional, 2017
ISBN 10: 1474252923
ISBN 13: 9781474252928
Gebraucht
Softcover
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
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Zustand: Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Artikel-Nr. 19261664-6
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Fashion Buying From Trend Forecasting to Shop Floor
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
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Zustand: New. Artikel-Nr. 370439465
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FASHION BUYING : FROM TREND FORECASTING TO SHOP FLOOR, 2ND EDN
Anbieter: Romtrade Corp., STERLING HEIGHTS, MI, USA
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Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide. Artikel-Nr. ABNR-2099
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Fashion Buying: From Trend Forecasting to Shop Floor (Basic Fashion Management)
Anbieter: medimops, Berlin, Deutschland
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Zustand: as new. Wie neu/Like new. Artikel-Nr. M01474252923-N
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Fashion Buying: From Trend Forecasting to Shop Floor
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
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Paperback. Zustand: Brand New. 2nd edition. 165 pages. 9.00x6.25x0.75 inches. In Stock. Artikel-Nr. zk1474252923
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