Leading Innovation, Creativity and Enterprise - Hardcover

Cook, Peter

 
9781472925398: Leading Innovation, Creativity and Enterprise

Inhaltsangabe

Leading Innovation, Creativity and Enterprise offers a unique synthesis of theory and practice in the art and discipline of creating great ideas and converting them into even greater innovations in business.

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Über die Autorin bzw. den Autor

Peter Cook leads Human Dynamics, a worldwide creativity and innovation consultancy. He also delivers keynotes around the world blending business intelligence with parallel lessons from music via The Academy of Rock.

Peter is author and contributor to 11 books which have been acclaimed by industry experts including Professors Charles Handy, Adrian Furnham, Harvey Goldsmith CBE and Tom Peters. A frequent writer for Virgin.com, Peter's ideas have been featured in the Financial Times, the Independent, The Guardian and USA Today, and he has appeared on the BBC and Bloomberg TV.

Peter has an MBA, is a Chartered Chemist and FCIPD. He has spent almost 20 years teaching MBA's on creativity, innovation and leadership in academia and running his businesses.

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