Epica Book 28: Creative Communications - Hardcover

The value of publications like this is enormous. The Epica Book helps us remember what was great and why it was great. -- Josef Miguel Sokoloff, President of the Lowe Global Creative Council Chief Creative Officer, Lowe/SSP3, Bogota (praise for Epica Book 26) [Sets] standards for new thinking, for intelligent problem solving and for refreshing insights... Enjoy! -- Amir Kassaei, Chief Creative Officer, DDB Group, Germany (praise for Epica Book 25) This is the closest you'll get to a 'how to' book on creative advertising. -- John Pallant, Regional Creative Director, Saatchi & Saatchi, ME (Praise for Epica Book 25)

Beautifully illustrated with over 1000 full-colour images, the 28th edition of the Epica Book showcases more than 850 creative projects honoured in the 2014 Epica Awards. Featuring work from communication agencies, film production companies, media consultancies, photographers and design studios, the Epica Book is a unique source of information and inspiration for all those interested in contemporary worldwide advertising trends. The book includes an introduction by Jose Miguel Sokoloff (President of the Lowe Global Creative Council, Co-Chairman and Chief Creative Officer of Lowe/SSP3 Bogota) and fascinating background stories on all the latest Epica d'Or winners.