MCU: The Reign of Marvel Studios - Softcover

Robinson, Joanna; Gonzales, Dave; Edwards, Gavin

 
9781472270740: MCU: The Reign of Marvel Studios

Inhaltsangabe

The unauthorized, behind-the-scenes story of the most popular, lucrative, and transformative cultural phenomenon of our time: the Marvel Cinematic Universe.

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Über die Autorin bzw. den Autor

Joanna Robinson is a writer and podcaster at the Ringer. Previously, she worked at Vanity Fair. She lives in Oakland, California.


Dave Gonzales is a podcaster and has written for the New York Times and the Guardian. He lives in Denver, Colorado.


Gavin Edwards Is the best-selling author of The Tao of Bill Murray and twelve other books. He lives in Charlotte, North Carolina.

Von der hinteren Coverseite

The unauthorized, behind-the-scenes story of the stunning rise - and suddenly uncertain reign - of the most transformative cultural phenomenon of our time: the Marvel Cinematic Universe.

"I watched all the movies. I devoured all the articles. I listened to all the pods. I thought I knew everything there was to know about the MCU . . . and then I read this magnificent book. For fans, by fans, hilarious, gripping, and emotional, no infinity stone is left unturned. I loved it three thousand." - Damon Lindelof

"A deeply researched and engagingly written spin through Marvel history that gives credit where it's due, without papering over cracks. Even the biggest fan will find new revelations and new perspectives in the often first-hand accounts of the studio's climb to world dominance." - Helen O'Hara, Empire

"A riveting, deeply researched history of the collaborative wizardry and backstage showdowns behind Marvel Studios' popcorn-movie empire." - Douglas Wolk, author of All of the Marvels

"A gift. Comprehensive, accessible, and entertaining, MCU makes for a great primer on a modern pillar of Hollywood entertainment." - Nicholas Quah, Vulture and New York

"The book every MCU fan needs to read." - Alan Sepinwall, co-author of The Sopranos Sessions

Aus dem Klappentext

Marvel Studios is the dominant player in Hollywood and global pop culture, having generated almost $30 billion in revenue and remade the entire business of movies and mass entertainment. Yet it's origin story is as unlikely as that of any of it's beloved superheroes. How did Marvel conquer the world? And will it be able to survive its own outrageous success?


In MCU, culture writers Joanna Robinson, Dave Gonzales, and Gavin Edwards draw on more than a hundred original interviews - with everyone from studio head Kevin Feige to producers, directors, movie stars, writers, and even Doctor Strange's Cloak of Levitation - to present the definitive chronicle of Marvel Studios and its sole, ongoing production, the Marvel Cinematic Universe. They demonstrate that, from the first Iron Man, the genius of Marvel was its resurrection and modification of Hollywood's old studio system: it signed up actors for long-term contracts, cultivated trusted staff writers, and brought on a small army of visual artists who sometimes determined the look of a movie before a director was even hired. The result was a string of hits without parallel in the annals of moviemaking.


Spanning the early 1990s to the present, MCU relates many never-before-told stories, including the high-stakes Mar-a-Lago lunch where the idea of Marvel Studios was first pitched. It reveals that, for all its outward success, the studio was forged by near-constant conflict, from the contentious hiring of Robert Downey Jr. to the bitter, internecine battles with the so-called Creative Committee in New York City, to the disappointment of Quantumania and shocking departures of multiple Marvel executives in 2023. Dishy and authoritative, MCU is the first book to tell the Marvel Studios story in full and an essential, effervescent account of American mass culture.

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