Information Systems: A Manager's Guide to Harnessing Technology, v. 6.0 - Softcover

Inhaltsangabe

When purchased from FlatWorld (the publisher), this Color Print Textbook includes Online Access, Quizzes, Flashcards and Homework (if professor uses Homework system). Online textbook is accessible. This award-winning textbook offers a proven approach that has garnered student praise and increased information systems enrollment. Inspired by out-of-date IS textbooks, Gallaugher wanted to create a book that was not only as engaging as the best Wired and Wall Street Journal articles, but also conveyed durable knowledge using contemporary firms that all students can relate to. This textbook will get students excited about the role of tech in business with its relevant coverage of today’s cutting-edge firms.

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