Understanding the Music Industries

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9781446207956: Understanding the Music Industries
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This is an invaluable book for anyone who wants to know how the modern music industry works. Students will find it clear and enjoyable to read, musicians will find it revealing and helpful, and budding music entrepreneurs will find it provides real insights. It is up-to-date, informed by the realty of the modern music business, and balances theory with practice.
Tim Wall
Professor of Radio and Popular Music Studies, Birmingham City University

Vom Verlag:

Everyone knows music is big business, but do you really understand how ideas and inspiration become songs, products, downloads, concerts and careers? This textbook guides students to a full understanding of the processes that drive the music industries. More than just an expose or 'how to' guide, this book gives students the tools to make sense of technological change, socio-cultural processes, and the constantly shifting music business environment, putting them in the front line of innovation and entrepreneurship in the future.

Packed with case studies, this book:

• Takes the reader on a journey from Glastonbury and the X-Factor to house concerts and crowd-funded releases;

• Demystifies management, publishing and recording contracts, and the world of copyright, intellectual property and music piracy;

• Explains how digital technologies have changed almost all aspects of music making, performing, promotion and consumption;

• Explores all levels of the music industries, from micro-independent businesses to corporate conglomerates;

• Enables students to meet the challenge of the transforming music industries.

This is the must-have primer for understanding and getting ahead in the music industries. It is essential reading for students of popular music in media studies, sociology and musicology.

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Anderton, Chris; Dubber, Andrew; James, Martin
Verlag: SAGE Publications Ltd Dez 2012 (2012)
ISBN 10: 1446207951 ISBN 13: 9781446207956
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Buchbeschreibung SAGE Publications Ltd Dez 2012, 2012. Taschenbuch. Buchzustand: Neu. 241x170x14 mm. Neuware - Everyone knows music is big business, but do you really understand how ideas and inspiration become songs, products, downloads, concerts and careers This textbook guides students to a full understanding of the processes that drive the music industries. More than just an expose or 'how to' guide, this book gives students the tools to make sense of technological change, socio-cultural processes, and the constantly shifting music business environment, putting them in the front line of innovation and entrepreneurship in the future. 248 pp. Englisch. Artikel-Nr. 9781446207956

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