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An Introduction to Visual Communication: From Cave Art to Second Life (2nd edition) - Softcover

Buch 5 von 7: Visual Communication

Barnes, Susan B.

 
9781433142031: An Introduction to Visual Communication: From Cave Art to Second Life (2nd edition)
Softcover
ISBN 10: 1433142031 ISBN 13: 9781433142031
Verlag: Peter Lang Publishing Inc. New York, 2017

Inhaltsangabe

Technological changes have radically altered the ways in which people use visual images. Since the invention of photography, imagery has increasingly been used for entertainment, journalism, information, medical diagnostics, instruction, branding and communication. These functions move the image beyond aesthetic issues associated with art and into the realm of communication studies. This introductory textbook introduces students to the terminology of visual literacy, methods for analyzing visual media, and theories on the relationship between visual communication and culture. Exploring the meanings associated with visual symbols and the relationship of visual communication to culture, this book provides students with a better understanding of the visually oriented world in which they live. From cave art to virtual reality, all visual media are discussed with methods for evaluation. Student-friendly features such as boxed topics, key terms, web resources, and suggestions for exercises are provided throughout.

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Verlag
Peter Lang Publishing Inc. New York
Erscheinungsdatum
2017
Sprache
Englisch
ISBN 10 
1433142031
ISBN 13 
9781433142031
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
288
Kontakt zum Hersteller
preigu GmbH & Co. KG
mail@preigu.de

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Osnabrück
Niedersachsen
49078
Deutschland