Harvard Business Review on Inspiring & Executing Innovation (Harvard Business Review Paperback Series) - Softcover

Review, Harvard Business

 
9781422162613: Harvard Business Review on Inspiring & Executing Innovation (Harvard Business Review Paperback Series)
Softcover
ISBN 10: 1422162613 ISBN 13: 9781422162613
Verlag: Harvard Business Review Press, 2011

Inhaltsangabe

Fresh ideas can mean big profits--but only if they make it to market and sell.

If you need the best practices and ideas for creating and delivering new products and services--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place.

This collection of HBR articles will help you:

- Decide which ideas are worth pursuing

- Adapt offerings from the developing world to wealthy markets

- Plan all-new ventures by testing and tweaking

- Tailor your efforts to meet customers' most pressing needs

- Make inexpensive products on a vast scale

- Measure and improve innovation performance

- Avoid classic pitfalls such as stifling innovation with rigid processes

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Über die Autorin bzw. den Autor

If you need the best practices and ideas for the business challenges you face--but don't have time to find them--Harvard Business Review paperbacks are for you. Each book is a collection of HBR's inspiring and useful perspectives on a specific topic, all in one place.

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Verlag
Harvard Business Review Press
Erscheinungsdatum
2011
Sprache
Englisch
ISBN 10 
1422162613
ISBN 13 
9781422162613
Einband
Taschenbuch
Anzahl der Seiten
272
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Verantwortliche Person
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