Exploring Multimedia for Designers covers the essential concepts and technologies of text, graphics, animation, audio, and video and how they are interwoven to create multimedia products. This user-friendly book introduces the essential concepts and technologies without heavy technical complexities. Every reader will receive a solid introduction to the field of multimedia - - including design principles, storyboarding, comp development, motion graphics, animation principles, camera moves, and storytelling techniques.
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Ray Villalobos is Director of Multimedia for Mega Communications, where he oversees all aspects of multimedia development for seven radio stations. Previously Ray was Senior Interactive Producer for the Orlando Sentinel, where he served as Art Director. His work has appeared in New Yorks Newsday, South Floridas Sun Sentinel, the Chicago Tribune, and the LA Times. Past clients include Planet Hollywood, Disney, Hard Rock Cafe, and the Florida Panthers.
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