This book offers a comprehensive analysis of the impact of the Internet on media and mediated content industries. It explores and discusses the changes this emergent communications platform is engendering for the media and content industries and the implications of those changes. Its contents are drawn from the findings of a five-year EU sponsored research initiative, the 'Cost A20 Programme on the Impact of the Internet on the Mass Media'. Its authors include Europe's leading scholars in the field.
The book's standpoint is simultaneously multi-lens, interdisciplinary, and cross-national. By approaching a common topic and single industry from a number of different theoretical and geographical standpoints it provides rich and comprehensive insights and thus equips scholars, policymakers, media practitioners, and social observers with a strong explanatory and interpretive overview of how the Internet has affected the media. The chapters look at the impact of the Internet on technology, platforms and innovation, content, users, and media organisations' strategies, structures and business models.
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Lucy Küng, Reuters Institute, University of Oxford, and University of Oslo
She is the author of Innovators in Digital News (2015, IB Taurus), The Internet and the Mass Media (Sage, 2014), When Innovation Fails to Disrupt: The Launch of BBC News Online (2007), and Inside the BBC and CNN: Managing Media Organisations (2000, Routledge)
This unique book investigates the impact of the Internet on the media industries and provides the first multi-disciplinary analysis of the changes it has brought to date and its likely future development
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
Anbieter: Ammareal, Morangis, Frankreich
No jacket. Zustand: Bon. Ancien livre de bibliothèque avec équipements. Sans jaquette. Couverture différente. Edition 2008. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. No dust jacket. Different cover. Edition 2008. Ammareal gives back up to 15% of this item's net price to charity organizations. Artikel-Nr. F-990-938
Anzahl: 1 verfügbar
Anbieter: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, Deutschland
Zustand: gut. The Internet and the Mass Media In englischer Sprache. pages. Artikel-Nr. BN317023
Anzahl: 1 verfügbar
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
Hardcover. Zustand: Brand New. 182 pages. 9.25x6.25x0.50 inches. In Stock. Artikel-Nr. x-1412947340
Anzahl: 2 verfügbar