Entrepreneurship: From Opportunity to Action - Softcover

Rae, David

 
9781403941756: Entrepreneurship: From Opportunity to Action

Inhaltsangabe

IEntrepreneurship: From Opportunity to Action/I connects theory and practice in a whole new way. Other Entrepreneurship texts are primarily research and theory oriented, and simply tack on real-world examples, while this book offers a stronger practical approach. It focuses on learningIfor/I, rather thanIabout/I enterprise. Theory is well covered, but the emphasis is on the individual as the entrepreneur and on creating and seizing entrepreneurial opportunities.

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Über die Autorin bzw. den Autor

DAVID RAE is Head of the Centre for Entrepreneurial Management at the Derbyshire Business School, University of Derby.

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