Key Concepts in Management is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is clarified with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what management is all about.
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JON SUTHERLAND and DIANE CANWELL are both experienced writers. They are the authors of a number of successful key reference and textbooks including Marketing Campaigns (1998), Organisation Structures and Processes (1997) and Foundation Business (1996). They are both former college lecturers specializing in business studies and are now full-time writers.
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Zustand: New. Arranged alphabetically enabling the reader to quickly find the term or entry of immediate interest All major concepts, terms, theories and theorists are covered and crossreferenced Complex terminology is made clear with diagrams and illustrations. Artikel-Nr. 447556677
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