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Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing as a Force for Good - Hardcover

Carvill, Michelle; Butler, Gemma

 
9781399411257: Can Marketing Save the Planet?: 101 Practical Ways to Use Sustainable Marketing as a Force for Good
Hardcover
ISBN 10: 139941125X ISBN 13: 9781399411257
Verlag: Bloomsbury Business, 2024

Inhaltsangabe

An exploration of some of the most high profile environmental and sustainability challenges facing businesses and consumers, and 101 of the most practical solutions from the world of marketing.

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Über die Autorinnen und Autoren

Michelle Carvill is a strategic marketer and Sustainable Marketing consultant. Co-Founder and Podcast Host at Can Marketing Save the Planet Ltd, a company on a mission to support responsible marketing through educating and supporting the approximate 10.6 million Marketers on the planet. Awarded 'Outstanding Contribution to Marketing' in 2022 for driving sustainable marketing transformation. Six-time published author. Recognized as one of the UK's Top 100 Inspirational Business Women in 2021.

Gemma Butler is Co-Founder/Director at Can Marketing Save the Planet Ltd where alongside Michelle they champion sustainable marketing and leadership, and co-host the podcast series by the same name. Former Marketing Director at the Chartered Institute of Marketing, Gemma continues to develop qualifications and training focused on educating Marketers and business across the world.

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Verlag
Bloomsbury Business
Erscheinungsdatum
2024
Sprache
Englisch
ISBN 10 
139941125X
ISBN 13 
9781399411257
Einband
Gebundene Ausgabe
Anzahl der Seiten
288
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
GPSR Kontakt
gpsr@libri.de

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