Digital Darwinism: Surviving the New Age of Business Disruption (Kogan Page Inspire) - Softcover

Buch 5 von 7: Kogan Page Inspire

Goodwin, Tom

 
9781398601925: Digital Darwinism: Surviving the New Age of Business Disruption (Kogan Page Inspire)
Softcover
ISBN 10: 1398601926 ISBN 13: 9781398601925
Verlag: Kogan Page, 2022

Inhaltsangabe

Disruption is back with a vengeance. If ever there was a time to learn how to adapt, grab opportunities and bounce back - it’s now. Learn how to keep your business relevant, meet new customer expectations and leverage technology.

Bestselling author and business influencer Tom Goodwin is back with this entirely revised new edition of Digital Darwinism. This book guides you through the unrelenting pace of change and uncertainty facing business leaders today. Currently in a hybrid world where digital and real-world experiences collide and are expected to seamlessly blend into one another, never has the need to be on top of your digital transformation been felt more strongly. With new expectations from customers and employees alike, how will your business grow and survive the future?

Learn how to become truly customer-centric, drive digital transformation through a culture of real innovation and challenge assumptions of how things have been done before. The survival of your business depends on it.

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Über die Autorin bzw. den Autor

Tom Goodwin is a writer, speaker and advertising and media provocateur and consultant. He has been voted a top 10 voice in Marketing by LinkedIn, one of 30 people to follow on Twitter by Business Insider, and a 'must follow' by Fast Company. An industry commentator on the future of marketing and business, he is a columnist for TechCrunch and Forbes and frequent contributor to The Guardian, GQ, Ad Age, Wired, Ad Week, Inc, MediaPost & Digiday. He is based between London, England, and New York City in the United States.

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Verlag
Kogan Page
Erscheinungsdatum
2022
Sprache
Englisch
ISBN 10 
1398601926
ISBN 13 
9781398601925
Einband
Tapa blanda
Auflage
2
Anzahl der Seiten
248
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
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9781398601949: Digital Darwinism: Surviving the New Age of Business Disruption (Kogan Page Inspire)

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ISBN 10:  1398601942 ISBN 13:  9781398601949
Verlag: Kogan Page, 2022
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