Building a Better Path to Breakthrough, By Design
Innovation is a process by which new ideas, services, and sources of value are brought to life. Yet approaches to the pursuit of innovation often rely on stale methodologies. Transformative innovation requires something else. Not just methodologies, but mindsets. Not just focusing on known challenges, but on unknown opportunities. Not just hoping for breakthrough by default, but realizing breakthrough by design.
In The Breakthrough Manifesto, a renowned business innovation leader teams up with a social-personality psychologist to offer that something else―a collection of 10 visionary principles to obliterate barriers to change and ignite a whole new level of creative problem-solving. Drawing upon decades of experience working with the world’s best-known organizations and their teams, the authors provide practical advice that goes beyond “business as usual” for successfully tackling intractable challenges. They’ll show you how to:
Bursting with behavioral science, stories from the field, and pragmatic strategies, The Breakthrough Manifesto explores why these principles are critical for the current times and how they can spark breakthrough and unlock potential for you and your teams. Whether you’re an executive or manager, product or service designer, educator or student, this book is a must-read for anyone inspired to change the world or transform their own place in it.
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KIM CHRISTFORT is the Chief Innovation Leader and founder of the Deloitte Greenhouse® Experience group, focused on pushing the frontiers of experiential engagement to help clients reveal opportunity and create meaningful impact.
SUZANNE VICKBERG is a social-personality psychologist and Chief Researcher for the Deloitte Greenhouse® Experience, focused on exploring the behavioral dynamics underpinning individual and team engagement and creative problem-solving.
BUILDING A BETTER PATH TO BREAKTHROUGH, BY DESIGN
Innovation is a process by which new ideas, services, and sources of value are brought to life. Yet approaches to the pursuit of innovation are often far from novel, relying on stale methodologies applied against well-defined problem sets. Or worse, left to hope or happenstance.
Transformative innovation requires something else. Not just methodologies but mindsets. Not just focusing on known challenges, but on unknown opportunities. Not just hoping for breakthrough by default, but realizing breakthrough by design.
In The Breakthrough Manifesto, a renowned business innovation leader teams up with a social-personality psychologist to offer that something else―a collection of 10 visionary principles to obliterate barriers to change and ignite a whole new level of creative problem-solving. Drawing upon decades of experience working with the world’s best-known organizations and their teams, the authors provide practical advice that goes beyond “business as usual” for successfully tackling intractable challenges.
Bursting with behavioral science, stories from the field, and pragmatic strategies, The Breakthrough Manifesto explores why these principles are critical for the current times and how they can spark breakthrough and unlock potential for you and your teams. This book is a must-read for anyone inspired to change the world or transform their own place it.
Executives today face unprecedented levels of complexity and shifting societal, political, and technological dynamics. This volatile reality requires transformational change―at an individual and systemic level―and fresh, new ways of thinking that can meet the moment. Yet traditional innovation approaches often fall short when not only potential solutions, but even the problems themselves, are murky.
That’s where The Breakthrough Manifesto comes in. Drawing on decades of executive and team engagement, The Breakthrough Manifesto delivers a groundbreaking new roadmap to innovation. The authors explain how to create new mindsets and get to breakthrough using a proven set of 10 principles derived from cutting-edge behavioral science. You’ll learn how to silence your inner cynic, strip away unnecessary assumptions and orthodoxies, and enlist a motley crew that’s ready to tackle hard problems. You’ll discover how to embrace productive mess and forge new paths on your way towards solutions that no one has thought of before. And you’ll explore ways to build buy-in and create momentum to make positive change that lasts.
Perfect for business leaders desiring to guide their organizations to new levels of innovative excellence, The Breakthrough Manifesto will also earn a place on the bookshelves of entrepreneurs, founders, heads of product development, and other professionals looking to seed novel thinking and unlock opportunity in their teams, and in their own lives.
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