North American Perspectives on the Development of Public Relations: Other Voices (National Perspectives on the Development of Public Relations) - Hardcover

 
9781349950430: North American Perspectives on the Development of Public Relations: Other Voices (National Perspectives on the Development of Public Relations)
Hardcover
ISBN 10: 1349950432 ISBN 13: 9781349950430
Verlag: Palgrave Macmillan, 2016

Inhaltsangabe

This is the seventh volume of The National Perspectives on the Development of Public Relations: Other Voices series, which is the first to offer an authentic worldwide view of the history of public relations freed from a corporatist framework.. 

The series features seven books, six of which cover continental and regional groups including (Book 1) Asia and Australasia, (Book 2) Eastern Europe and Russia, (Book 3) Middle East and Africa, (Book 4) Latin America and Caribbean, (Book 5) Western Europe, and this volume, (Book 7) North America. The sixth volume featured five essays on new and revised historiographic and theoretical approaches.

Written by leading public relations historians and scholars, some histories of national public relations development are offered for the first time while others are reinterpreted using new archival sources and other historiographical approaches. The National Perspectives on the Development of Public Relations: OtherVoices series makes a major contribution to the wider knowledge of PR’s history.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Tom Watson is Emeritus Professor in the Faculty of Media & Communication at Bournemouth University. He is the founder of the International History of Public Relations Conference. Tom researches public relations history, as well as practice issues. He is a Fellow of the CIPR and a PRCA Founding Fellow.

Von der hinteren Coverseite

This is the seventh volume of The National Perspectives on the Development of Public Relations: Other Voices series, which is the first to offer an authentic worldwide view of the history of public relations freed from a corporatist framework.. 

The series features seven books, six of which cover continental and regional groups including (Book 1) Asia and Australasia, (Book 2) Eastern Europe and Russia, (Book 3) Middle East and Africa, (Book 4) Latin America and Caribbean, (Book 5) Western Europe, and this volume, (Book 7) North America. The sixth volume featured five essays on new and revised historiographic and theoretical approaches.

Written by leading public relations historians and scholars, some histories of national public relations development are offered for the first time while others are reinterpreted using new archival sources and other historiographical approaches. The National Perspectives on the Development of PublicRelations: Other Voices series makes a major contribution to the wider knowledge of PR’s history.

Tom Watson is Emeritus Professor in the Faculty of Media & Communication at Bournemouth University. He is the founder of the International History of Public Relations Conference. Tom researches public relations history, as well as practice issues. He is a Fellow of the CIPR and a PRCA Founding Fellow.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Palgrave Macmillan
Erscheinungsdatum
2016
Sprache
Englisch
ISBN 10 
1349950432
ISBN 13 
9781349950430
Einband
Gebundene Ausgabe
Auflage
1
Anzahl der Seiten
156
Herausgeber
Watson Tom
Kontakt zum Hersteller
Springer Nature Customer Service Center GmbH
ProductSafety@springernature.com

Europaplatz 3,69115 Heidelberg, Germany
Heidelberg
69115
Deutschland

Weitere beliebte Ausgaben desselben Titels

9781349957149: North American Perspectives on the Development of Public Relations: Other Voices (National Perspectives on the Development of Public Relations)

Vorgestellte Ausgabe

ISBN 10:  1349957143 ISBN 13:  9781349957149
Verlag: Palgrave Macmillan, 2018
Softcover