Managing Innovation Driven Companies: Approaches in Practice - Softcover

Inhaltsangabe

PART I: STRATEGY Developing Innovation Strategies: How to Start? - A Systemic Approach using the Innovation Architecture; H.Tschirky & G.Trauffler Organization of International Market Introduction: Can Cooperation between Central Units and Local Product Management Influence Success?; A.Baumgarten, C.Herstatt & C.Fantapié Altobelli M&A and Innovation: the Role of Relatedness between Target and Acquirer; B.Cassiman, M.G.Colombo & L.Rabbiosi Revisiting the Firm's R&D and Technological Ecosystem - a Case from a Large IT Firm; T.Durand PART II: COMPETENCE Getting Value from Technology: A Process Approach; C.Farrukh, D.Probert & R.Phaal Successful New Product Development by Optimizing Development Process Effectiveness in Highly Regulated Sectors: the Case of the Spanish Medical Devices Sector; A.J.J.Pullen, C.Cabello-Medina, P.C.de Weerd-Nederhof, K.Visscher & A.J.Groen Roadmapping at Printco: One Company's Experience; R.Mitchell, R.Phaal, C.J.P.Farrukh & D.R.Probert Performance Measurement in Supply Chain Collaboration; D.Cetindamar & B.Çatay PART III: INNOVATION Understanding Discontinuous Technology and Radical Innovation; G.Trauffler & H.Tschirky Market Research for Radical Innovations - Lessons from a Lead User Project in the Field of Medical Products; C.Herstatt Relying on Experts: How to Effectively Gather Information for Innovation Projects from Market Specialists; C.Herstatt, C.Lüthje & C.Lettl Generating Innovations Through Analogies - an Empirical Investigation of Knowledge Broker; K.Kalogerakis, C.Herstatt & C.Lüthje

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