Competitiveness of the U. S. Auto Industry (Classic Reprint): Hearing Before the Committee on Commerce, Science, and Transportation, United States ... Session; March 10, 1993 (Classic Reprint) - Softcover

Inhaltsangabe

How U.S. automakers rebuilt a competitive edge

This nonfiction account summarizes a Senate hearing that examines how American car makers responded to global competition. It highlights bold investments, cost cutting, and new teamwork that pushed quality and productivity higher while keeping consumer prices in check. The discussion also covers trade policy, NAFTA, and the role of government in supporting a strong domestic industry.

- Learn how Chrysler, GM, and Ford pursued large-scale capital spending to match or outpace foreign rivals.
- See how cross‑functional teams and streamlined operations helped bring new vehicles from concept to customer faster.
- Understand the trade challenges and policy debates that shaped the auto market in the early 1990s.
- Discover how factors like tariffs, maquiladora programs, and NAFTA influenced jobs and competitiveness.

Ideal for readers of policy analysis, business history, and economic strategy who want a clear view of how industry leadership meets global competition.

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