A Multiple-Product Sales Force Allocation Model (Classic Reprint) - Softcover

Inhaltsangabe

This book describes a model that can assist sales forces in allocating their time to various products over different periods in a way that optimizes the profits generated by their efforts. The author takes into account that sales forces often have more products than they feasibly promote at once, meaning that they must strategically divide their efforts. This model and its concepts can greatly benefit managers of sales teams and business leaders looking to improve their profitability. By elucidating the intricate relationship between sales effort and profit results, this book equips readers with the tools to make informed decisions about their sales strategies.

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