Managing End User Computing in the Information Era (Classic Reprint) - Softcover

Inhaltsangabe

Unlock the strategic edge of end user computing

This book argues for a proactive, balanced approach to managing Third Era computing. It shows how freedom for users to create and develop applications can coexist with central guidance, policy, and support to drive real business value.

Drawing on research and real-world cases, the text explains the limitations of purely centralized or laissez-faire models. It outlines a practical framework that helps organizations align end user needs with a clear strategy, a strong partnership between users and information systems, and an integrated support structure. The goal is to turn end user computing into a durable source of learning, innovation, and competitive advantage.

• Understand five critical attributes of a managed free economy approach to end user computing.
• Explore three prevalent managerial styles and why they often fall short in the Third Era.
• Learn how to design a strategic, user-centered IT environment that scales with growth.
• See how to build an integrated support organization that stays focused on users’ needs.

Ideal for readers seeking a practical path to aligning creativity with centralized guidance in a rapidly evolving tech landscape.

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