The book Chain Stores: Their Management and Operation provides a practical framework for running a multi-store retail operation. It explains how a chain can succeed by applying shared policies, central control, and consistent standards across locations. From location choices to staff development, the text lays out actionable principles for growing and coordinating many stores under one umbrella.
Structured around four core areas, the work covers the real-world factors a chain cannot change directly—yet must leverage. It then moves into merchandising strategies, people management, and the system of records that ties everything together. The guidance is grounded in historical practice and designed to be applicable to a range of retail formats, from department-store networks to single-brand chains.
Ideal for readers interested in retail management, merchandising, and the evolution of chain operations, this edition offers a clear map of the decisions that shape a successful multi-store enterprise.
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Anbieter: PBShop.store US, Wood Dale, IL, USA
PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000. Artikel-Nr. LW-9781330458471
Anbieter: PBShop.store UK, Fairford, GLOS, Vereinigtes Königreich
PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000. Artikel-Nr. LW-9781330458471
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