BCOM6 (New, Engaging Titles from 4ltr Press)

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9781285431642: BCOM6 (New, Engaging Titles from 4ltr Press)
Reseña del editor:

Created by the continuous feedback of a "student-tested, faculty-approved" process, BCOM6 delivers an engaging an accessible solution that is proven to improve retention and outcomes.

Biografía del autor:

Dr. Lehman is a professor of management in the Management & Information Systems Department at Mississippi State University, an AACSB-accredited school. She has more than 25 years of experience teaching business communication. Dr. Lehman earned a bachelor's and master's degrees in business education from the University of Southern Mississippi, and her doctorate from the University of Arkansas. Dr. Lehman teaches organizational communication, a core requirement for all business majors, and an MBA-level multimedia presentations course. Classroom instruction to traditional and distance students is supplemented with web accessible materials that enrich and enliven the learning experience. Her multimedia presentation students perfect design and delivery of media-rich presentations delivered to a variety of distribution points. She is actively engaged in research and a frequent presenter at the national and regional meetings of the Association for Business Communication, for which she and Dr. DuFrene sponsor the Meada Gibbs Outstanding Teacher Award. Her consulting and training activities for industry have focused on multimedia development, business presentations, and written communication.

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