Preface. About the Authors. PART I: FOUNDATIONS OF MULTINATIONAL MANAGEMENT. 1. Multinational Management in a Changing World. 2. Culture and Multinational Management. 3. The Institutional Context of Multinational Management. 4. Managing Ethical and Social Responsibility Challenges in Multinational Companies. PART II: STRATEGY CONTENT AND FORMULATION FOR MULTINATIONAL COMPANIES. 5. Strategic Management in the Multinational Company: Content and Formulation. 6. Multinational and Participation Strategies: Content and Formulation. 7. Small Businesses and International Entrepreneurship: Overcoming Barriers and Finding Opportunities. PART III: MANAGEMENT PROCESSES IN STRATEGY IMPLEMENTATION: DESIGN CHOICES FOR MULTINATIONAL COMPANIES. 8. Organizational Designs for Multinational Companies. 9. International Strategic Alliances: Design and Management. 10. Multinational E-Commerce: Strategies and Structures. PART IV: STRATEGY IMPLEMENTATION FOR MULTINATIONAL COMPANIES: HUMAN RESOURCE MANAGEMENT. 11. International Human Resource Management. 12. HRM in the Local Context: Knowing When and How to Adapt. PART V: STRATEGY IMPLEMENTATION FOR MULTINATIONAL COMPANIES: INTERACTION PROCESSES. 13. International Negotiation and Cross-Cultural Communication. 14. Motivation in Multinational Companies. 15. Leadership and Management Behavior in Multinational Companies. Glossary. Name Index. Subject Index. Company Index.Reseña del editor:
Multinational Management: A Strategic Approach, 6e, International Edition remains the first international management text to offer students a thorough review and analysis of the latest research on international management by using a strategic perspective. Authors John B. Cullen and K. Praveen Parboteeah use strategy as a unifying theme to explore the global economy and the impact of managerial decisions, teaching students to approach international management with a strategic mindset. The text examines comparative management issues, revealing the strengths and weaknesses of competitors and how to adapt organizational practices. It also covers the key topics of formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, and business ethics. In addition, Multinational Management: A Strategic Approach, 6e, International Edition discusses how cultural differences affect strategies and operations, giving students an appreciation for how social institutions - such as the economic system, the political system, the education system, and religion-play an important role in any multinational operation. With a distinctive strategic approach, up-to-the-minute coverage, real-world examples, and innovative resources, Multinational Management: A Strategic Approach, 6e, International Edition helps students develop the essential skills required to formulate and implement successful strategies in the competitive global environment.
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