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The Disney Way: Harnessing the Management Secrets of Disney in Your Company - Hardcover

Capodagli, Bill; Jackson, Lynn

 
9781259583872: The Disney Way: Harnessing the Management Secrets of Disney in Your Company
Hardcover
ISBN 10: 1259583872 ISBN 13: 9781259583872
Verlag: McGraw-Hill Education, 2016

Inhaltsangabe

Dream, Believe, Dare, Do . . .

Though four simple words, this carefully crafted credo lies at the heart of Walt Disneys enviable empire and has led The Walt Disney Company to prosperity for decades.

As foremost experts on Disney, authors Bill Capodagli and Lynn Jackson return with an updated and expanded third edition of The Disney Way to show how organizations can incorporate this four-pillared credo to support any business, drive any team, and guide any leader to create immeasurable success.

Profiling a new set of diverse organizationssuch as TYRA Beauty, Rainbow Babies & Childrens Hospital, Ottawa County, Michigan, and Science Center of Iowathe authors show how companies of any size, whether an entrepreneurial startup or a Fortune 500, can reach their utmost potential by embracing Walt Disneys techniques to create a consumer-centric culture. They provide step-by-step actions on how to:

Give every member of your organization a chance to dream
Stand firm on your beliefs and principles
Treat your customers like guests
Support, enable, and reward employees
Build long-term relationships
Dare to take calculated risks
Train extensively and constantly
Align long-term vision with short-term execution
Utilize storyboarding techniques
Pay close attention to details
Demonstrate love for product, employees, customers, and self

Find out why Walt Disneys Dream, Believe, Dare, Do principles continue to redefine the nature of business and revolutionize the art of management, while learning how to implement them in your own organization. 

 


 

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Über die Autorin bzw. den Autor

In 1993, Bill Capodagli co-founded Capodagli Jackson Consulting and has since become one of the most requested keynote speakers on the corporate cultures of both Disney and Pixar.  He is also a well-known expert on customer-centric culture transformations in which he guides leaders to adopt Walts timeless success credo.  

Lynn Jackson is a co-founder of Capodagli Jackson Consulting and has been helping leaders and teams to embrace the principles of Disney and Pixar for over 20 years. She holds an M.S. degree in organizational development and instructional systems technology, and develops workshops based upon Walt Disneys Dream, Believe, Dare, Do principles.

Capodagli and Jackson also co-authored The Disney Way Fieldbook: How to Implement Walt Disney's Vision of "Dream, Believe, Dare, Do" in Your Company, Leading at the Speed of Change: Using New Economy Rules to Invigorate Old Economy Companies and Innovate the Pixar Way: Business Lessons from the Worlds Most Creative Corporate Playground.

Learn more about Capodagli Jackson Consulting at capojac.com.

Von der hinteren Coverseite

Ive been obsessed with the enchantment of the Disney empire ever since I was a little girl.  As an adult entrepreneur and CEO, studying Walt Disneys magical culture is beyond inspiring and motivating.  The Disney Way has become a business handbook for me and my entire team. - Tyra Banks, Founder and CEO, TYRA Beauty

So useful you may whistle while you work

- Fortune

 

 This book is about the real magic: Stimulating and harmonizing the collective energy of your people.

-        Ken Blanchard, bestselling author of The One Minute Manager

 

The Disney Way is not only a compelling read, it provides leaders at every level with the principles, actionable best practices, and inspiration to go out and create a winning culture in their team, division, or company.  You will be glad you took the time to read it yourself, and will want to get a copy for your leaders at every level!

-                            --       Bob Whitman, Chairman and CEO, FrankinCovey

 

 It was the Disney standard of imagination and engagement that inspired me so many years ago Now, Bill and Lynn bring these ideals and practices into practical use, with something for any dreamer to use.

       From the new foreword by John Christensen, coauthor of the bestselling book FISH!

 

 

 

 

 

 

 

 

 

 

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Verlag
McGraw-Hill Education
Erscheinungsdatum
2016
Sprache
Englisch
ISBN 10 
1259583872
ISBN 13 
9781259583872
Einband
Gebundene Ausgabe
Auflage
3
Anzahl der Seiten
288
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Buchbär
info@buchbaer.de

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