The news media have significant influence on the formation of public opinion. Called the agenda setting role of the media, this influence occurs at three levels. Focusing public attention on a select few issues or other topics at any moment is level one. Emphasizing specific attributes of those issues or topics is level two. The Power of Information Networks: The Third Level of Agenda Setting is the first book to detail the theoretical foundations, methodological approaches, and international empirical evidence for this new perspective.
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Lei Guo is an assistant professor in the Emerging Media Studies Division of the College of Communication at Boston University. Guo's research focuses mainly on agenda-setting theory, alternative media, and international communication.
Maxwell McCombs is the Jesse H. Jones Centennial Chair in Communication Emeritus at the University of Texas at Austin and has been a visiting professor annually at the University of Navarra in Spain since 1994. Professor McCombs is internationally recognized for his research on the agenda-setting role of mass communication, and the influence of the media on the focus of public attention.
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
Anbieter: Phatpocket Limited, Waltham Abbey, HERTS, Vereinigtes Königreich
Zustand: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Artikel-Nr. Z1-C-020-02667
Anzahl: 1 verfügbar
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
Zustand: New. pp. 254. Artikel-Nr. 372853925
Anzahl: 3 verfügbar
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
Zustand: New. In. Artikel-Nr. ria9781138847750_new
Anzahl: Mehr als 20 verfügbar
Anbieter: moluna, Greven, Deutschland
Kartoniert / Broschiert. Zustand: New. Artikel-Nr. 595434380
Anzahl: Mehr als 20 verfügbar
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
Paperback. Zustand: Brand New. 235 pages. 8.75x6.00x0.75 inches. In Stock. Artikel-Nr. x-1138847755
Anzahl: 2 verfügbar
Anbieter: Kennys Bookstore, Olney, MD, USA
Zustand: New. Editor(s): Guo, Lei; McCombs, Maxwell. Series: Routledge Studies in Global Information, Politics and Society. Num Pages: 248 pages, 27 black & white illustrations, 46 black & white tables, 27 black & white line drawings. BIC Classification: GTC; JFD; JPVL. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 152. . . 2015. 1st Edition. Paperback. . . . . Books ship from the US and Ireland. Artikel-Nr. V9781138847750
Anzahl: Mehr als 20 verfügbar