Cross-Cultural Journalism and Strategic Communication: Storytelling and Diversity - Softcover

 
9781138595224: Cross-Cultural Journalism and Strategic Communication: Storytelling and Diversity

Inhaltsangabe

Built using the hands-on and pioneering Missouri Method, this textbook prepares readers to write about and communicate with people of different backgrounds, offering real-world examples of how to practice excellent journalism and strategic communication that takes culture into account.

No matter the communication purpose, this book will help readers engage with difference and the concept of fault lines, and to identify and mitigate bias. It provides guidance on communicating the complexity inherent in issues such as crime, immigration, and sports, and understanding census data gathering methods and terms to craft stories or strategic campaigns. Above all, the book encourages readers to reconsider assumptions about race, class, gender, identity, sexual orientation, immigration status, religion, disability, and age, and recognize communicators' responsibilities in shaping national discussions. This new edition addresses the ever-changing political and social climate, differentiates excellent journalism from punditry, and shows the business value of understanding diverse perspectives.

A fantastic introduction to this complex but important field, this book is perfect for students, teachers, and early career communicators. The combintion of a hands-on approach and pull-out boxes with the diverse voices curated by editors María Len-Ríos and Earnest Perry make this an ideal text for the classroom and beyond.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

María E. Len-Ríos is Professor of Public Relations and Associate Dean for Academic Affairs at the Grady College of Journalism and Mass Communication, University of Georgia. Before earning a doctorate in Journalism from the University of Missouri, she worked in advertising/public relations and marketing in Atlanta. She taught the cross-cultural journalism course at Missouri for ten years.

Earnest L. Perry is Associate Professor of Journalism Studies at the Missouri School of Journalism and Associate Dean for Graduate Studies. Before earning a doctorate in Journalism from the University of Missouri, he worked as a newspaper journalist in Texas, Connecticut and Illinois. He is the lead instructor of the cross-cultural journalism course at Missouri, which began in 1998 and was one of the first required journalism diversity courses in the country.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Weitere beliebte Ausgaben desselben Titels

9781138595217: Cross-Cultural Journalism and Strategic Communication: Storytelling and Diversity

Vorgestellte Ausgabe

ISBN 10:  1138595217 ISBN 13:  9781138595217
Verlag: Taylor & Francis Ltd, 2019
Hardcover