Public Relations for Management Success (Routledge Library Editions: Management, 37, Band 37) - Hardcover

Inhaltsangabe

Originally published in 1984. Public relations is a key element necessary for success in all business activities. Although some businessmen see public relations as a separable business function, this book argues convincingly that public relations should really be an integral management function, practised by all managers, all the time.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.