Design for Motion: Fundamentals and Techniques of Motion Design - Softcover

Shaw, Austin

 
9781138318656: Design for Motion: Fundamentals and Techniques of Motion Design

Inhaltsangabe

Combining art and design principles with creative storytelling and professional savvy, this book covers everything a serious motion designer needs to make their artistic visions a reality and confidently produce compositions for clients.

In this updated second edition of Design for Motion, author Austin Shaw explores the principles of motion design, teaching readers how to creatively harness the essential techniques of this diverse and innovative medium to create compelling style frames, design boards, and motion design products. Lessons are augmented by illustrious full-color imagery and practical exercises, allowing you to put the techniques covered into immediate practical context. Industry leaders, pioneers, and rising stars contribute their professional perspectives, share personal stories, and provide visual examples of their work.

This second edition also includes updates on the following:

    • Illustration techniques
    • Typography
    • Compositing
    • Visual storytelling
    • Incorporating 3D elements
    • Social/mobile-first design
    • Portfolio and concept development
    • How to develop a distinct personal design style, and much more

    Plumb the depths of core motion design fundamentals and harness the essential techniques of this diverse and innovative medium. An accompanying Companion Website (www.routledge.com/cw/shaw) features video tutorials, a student showcase, and more.

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    Über die Autorin bzw. den Autor

    Austin Shaw is a full-time Professor of Motion Media Design at the Savannah College of Art and Design. He has also taught at the School of Visual Arts in New York City. For over 15 years, Austin has worked as a motion designer for clients including Target, Ferrari, Fedex, McGraw Hill, Ralph Lauren, and VH1 and as a Creative Director, Designer, and Animator for companies such as Brand New School, Curious Pictures, Digital Kitchen, Perception, Sarofsky, and Superfad.

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    Weitere beliebte Ausgaben desselben Titels

    9781138318649: Design for Motion: Fundamentals and Techniques of Motion Design

    Vorgestellte Ausgabe

    ISBN 10:  1138318647 ISBN 13:  9781138318649
    Verlag: Taylor & Francis Ltd, 2019
    Hardcover