Strategic Fashion Management: Concepts, Models and Strategies for Competitive Advantage - Hardcover

Thind, Ranjit

 
9781138064546: Strategic Fashion Management: Concepts, Models and Strategies for Competitive Advantage
Hardcover
ISBN 10: 1138064548 ISBN 13: 9781138064546
Verlag: Routledge, 2017

Inhaltsangabe

Strategic Fashion Management is a highly accessible book providing a unique look into the strategic drivers of the dynamic and ever-growing fashion industry. The book is particularly suitable for final year undergraduates and post-graduate students studying fashion marketing and management or those on MBA and international business courses who wish to understand more about the fashion ecosystem. It is also designed to serve as an important reference for executives who are interested in conceptualising strategic issues that are pertinent to the industry.

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Über die Autorin bzw. den Autor

Ranjit Thind has nearly 20 years' global experience in the fashion industry and has worked for a variety of iconic brands such Nike, Asprey and Ralph Lauren. He is an alumnus of the London College of Fashion, United Kingdom, and Harvard Business School, United States.

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Verlag
Routledge
Erscheinungsdatum
2017
Sprache
Englisch
ISBN 10 
1138064548
ISBN 13 
9781138064546
Einband
Gebundene Ausgabe
Anzahl der Seiten
182
Kontakt zum Hersteller
preigu GmbH & Co. KG
mail@preigu.de

Lengericher Landstr. 19
Osnabrück
Niedersachsen
49078
Deutschland

Weitere beliebte Ausgaben desselben Titels

9781138064553: Strategic Fashion Management: Concepts, Models and Strategies for Competitive Advantage

Vorgestellte Ausgabe

ISBN 10:  1138064556 ISBN 13:  9781138064553
Verlag: Routledge, 2017
Softcover