On-Camera Coach: Tools and Techniques for Business Professionals in a Video-Driven World (Wiley and SAS Business Series) - Hardcover

Über die Autorin bzw. den Autor

Karin M. Reed is the CEO of Speaker Dynamics, a communications firm based in Raleigh, North Carolina. She has made a career out of communicating on camera as an award-winning broadcast journalist, spokesperson, and executive communications specialist.

Karin has been a trusted trainer and consultant for organizations ranging from early-stage start-ups to Fortune 500companies. She empowers her clients, whether they come from the C-suiteor the sales force, to speak with ease to any audience on any platform. Her methodology is based on more than 20 years of personal presentation prowess and the understanding that the best speakers are steeped in authenticity.

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There's no escaping the fact that the ability to perform on-camera has be-come an essential business skill. Written by a top presentation coach and award-winning news anchor, this book takes the mystery out of performing on video and tells you what you need to know to appear confident, engaging, and in control in front of the camera, and to make your message sing.

The camera captures and exaggerates all awkward pauses, fidgets, and nervous ticks and every oddity is recorded for posterity. A poor performance can broadcast the wrong message about you, your intentions, and your organization. If professional entertainers need coaching to come across well on video, is it any wonder that a business professional, even one with years of public speaking experience, would too?

That's where On-Camera Coach comes in. Whether you're preparing to speak before shareholders or employees, appear in a marketing video, take part in an on-air interview, or even give a TED Talk, On-Camera Coach arms you with the tools you need to present effectively before a camera.

Karin Reed covers every stage of the successful on-camera performance, from initial preparation and wardrobe selection, to presentation and Q & A. She explores common misconceptions about performing in videos and alerts you to mistakes businesspeople often make when appearing on camera. And she gives you priceless pointers on how to dress, how to stand and sit, what to do with your hands, how to control the pitch of your voice and the rhythms of your speech, where to look and where never to look, and much more.

Whether for Skype interviews or virtual conferences, shareholder presentations, or television appearances, On-Camera Coach walks you through all the steps involved in delivering your message clearly, effectively, and with confidence.

Aus dem Klappentext

There's no escaping the fact that the ability to perform on-camera has become an essential business skill. Written by a top presentation coach and award-winning news anchor, this book takes the mystery out of performing on video and tells you what you need to know to appear confident, engaging, and in control in front of the camera, and to make your message sing.

The camera captures and exaggerates all awkward pauses, fidgets, and nervous ticks?and every oddity is recorded for posterity. A poor performance can broadcast the wrong message about you, your intentions, and your organization. If professional entertainers need coaching to come across well on video, is it any wonder that a business professional, even one with years of public speaking experience, would too?

That's where On-Camera Coach comes in. Whether you're preparing to speak before shareholders or employees, appear in a marketing video, take part in an on-air interview, or even give a TED Talk, On-Camera Coach arms you with the tools you need to present effectively before a camera.

Karin Reed covers every stage of the successful on-camera performance, from initial preparation and wardrobe selection, to presentation and Q & A. She explores common misconceptions about performing in videos and alerts you to mistakes businesspeople often make when appearing on camera. And she gives you priceless pointers on how to dress, how to stand and sit, what to do with your hands, how to control the pitch of your voice and the rhythms of your speech, where to look and where never to look, and much more.

Whether for Skype interviews or virtual conferences, shareholder presentations, or television appearances, On-Camera Coach walks you through all the steps involved in delivering your message clearly, effectively, and with confidence.