Operations and Supply Chain Management for MBAs - Softcover

Meredith, Jack R.

 
9781119239536: Operations and Supply Chain Management for MBAs
Softcover
ISBN 10: 1119239532 ISBN 13: 9781119239536
Verlag: WILEY, 2017

Inhaltsangabe

Operations and Supply Chain Management for MBAs, 6th Edition, provides an introduction to the basic concepts of operations and supply chain management with a strategic, conceptual, and contemporary approach.  Specifically written with the needs of MBA students in mind, current topics such as supply chain management, the balanced scorecard, and yield management, as well as those specific to marketing, finance and other majors are explained with less quantitative and more conceptual content.    With a concise format, this text is designed to allow professors to tailor the course through supplementary cases and other materials for the unique nature of various MBA programs and student populations.

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Verlag
WILEY
Erscheinungsdatum
2017
Sprache
Englisch
ISBN 10 
1119239532
ISBN 13 
9781119239536
Einband
Taschenbuch
Anzahl der Seiten
372
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar

Weitere beliebte Ausgaben desselben Titels

9781119355328: Operations and Supply Chain Management for MBAs, 6th Edition

Vorgestellte Ausgabe

ISBN 10:  111935532X ISBN 13:  9781119355328
Verlag: Wiley, 2015
Softcover