Big Data in Practice: How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results - Hardcover

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BERNARD MARR is a bestselling business author, keynote speaker and consultant in Big Data analytics and enterprise performance. He is one of the world's most highly respected thought leaders on data in business and regularly helps major companies and governments gain better insights from their data. Bernard is a frequent contributor to the World Economic Forum, writes a regular column for Forbes, and is recognized by LinkedIn as one of the world's top 5 business influencers. He is the author of numerous books including Big Data (winner of the Futures Category at the CMI Management Book of the Year Awards 2016), Big Data for Small Business For Dummies and Key Business Analytics.

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"A treasure chest of Big Data use cases"
—Stefan Groschupf, CEO at Datameer, Inc.

"Bernard Marr provides a comprehensive overview of how far Big Data has come in past years. With inspiring examples he clearly shows how large, and small, organizations can benefit from Big Data. The book is a must-read for any organization that wants to be a data-driven business"
—Mark van Rijmenam, author Think Bigger and Founder of Datafloq

"If you are searching for the missing link between Big Data technology and achieving business value – look no further! From the world of science to entertainment, Bernard Marr delivers it – and, importantly, shares with us the recipes for success"
—Achim Granzen, Chief Technologist Analytics at Hewlett Packard Enterprise

"This is one of those unique business books that is as useful as it is interesting. Bernard has provided us with a unique, inside look at how leading organizations are leveraging new technology to deliver real value out of data and completely transforming the way we think, work, and live"
—Stuart Frankel, CEO at Narrative Science Inc.

"Big Data can be a confusing subject for even sophisticated data analysts. Bernard has done a fantastic job of illustrating the true business benefits of Big Data. In this book you find out succinctly how leading companies are getting real value from Big Data – highly recommended read!"
—Arthur Lee, Vice President of Qlik Analytics at Qlik

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"A treasure chest of Big Data use cases"
—Stefan Groschupf, CEO at Datameer, Inc.

"Bernard Marr provides a comprehensive overview of how far Big Data has come in past years. With inspiring examples he clearly shows how large, and small, organizations can benefit from Big Data. The book is a must-read for any organization that wants to be a data-driven business"
—Mark van Rijmenam, author Think Bigger and Founder of Datafloq

"If you are searching for the missing link between Big Data technology and achieving business value – look no further! From the world of science to entertainment, Bernard Marr delivers it – and, importantly, shares with us the recipes for success"
—Achim Granzen, Chief Technologist Analytics at Hewlett Packard Enterprise

"This is one of those unique business books that is as useful as it is interesting. Bernard has provided us with a unique, inside look at how leading organizations are leveraging new technology to deliver real value out of data and completely transforming the way we think, work, and live"
—Stuart Frankel, CEO at Narrative Science Inc.

"Big Data can be a confusing subject for even sophisticated data analysts. Bernard has done a fantastic job of illustrating the true business benefits of Big Data. In this book you find out succinctly how leading companies are getting real value from Big Data – highly recommended read!"
—Arthur Lee, Vice President of Qlik Analytics at Qlik